Gear Patrol Studios For Montblanc

Montblanc, a high-end luxury watch, luggage and accessory company, came to Gear Patrol Studios to support its broader initiative of connecting off the grid and unplugging.

GPS produced series titled Off the Beaten Path, where the stories of outdoor guides and how they spend their time off took center stage with the product weaved throughout. Our three-part native feature takes you on their personal journeys — unearthing natural wonders and calling out the gear they use along the way.

My role for the project started as soon as the RFP from Montblanc arrived, ideating on multiple concepts and creating a pitch deck. Once the concept was approved, I shifted to a production role, finding the photographer, location, talent, and copywriter and arranging for the shoot date.

On the post-production side, I was responsible for assuring the package fit with Montblanc’s vision and distributing it across our media channels as well as Montblanc’s owned and operated channels.